Adkeysiga suuqyada dibadda
Sanadihii la soo dhaafay, warshadaha basaska caalamiga ah waxaa soo maray isbedelo waaweyn, silsiladda sahayda iyo muuqaalka suuqa ayaa sidoo kale isbedelay. Silsiladdooda xooggan ee warshadaha, soosaarayaasha basaska Shiinaha ayaa si isa soo taraya diiradda u saaraya suuqa caalamiga ah. Isbeddelkan istaraatiijiyadeed wuxuu gaaray natiijooyin cajiib ah, gaar ahaan shirkadaha sida Zhongtong Bus. Sannadkii 2024-kii, iibka shirkaddu ee dibedda waxa uu kordhay 63.5% sannad kasta, taas oo muujinaysa adkeysiga iyo firfircoonida soo saareyaasha basaska Shiinaha ee marxaladda caalamiga ah. Kobacani maaha oo kaliya ka tarjumida baahida sii kordheysa, laakiin sidoo kale waxay markhaati u tahay dhaqdhaqaaqyada istiraatijiyadeed ee shirkadahani ay u qaadeen si ay ula qabsadaan baahiyaha suuqa kala duwan.
Zhongtong Bus, oo hoos timaada Kooxda Shandong Heavy Industry Group, ayaa safka hore kaga jirta ballaarinta caalamiga ah. Shirkadu waxay si wax ku ool ah u isticmaashaa agabka kooxda iyo madal wada shaqayneed si ay u wanaajiso istiraatijiyada suuqa. Iyadoo lala kaashanayo hoggaamiyeyaasha warshadaha sida Shiinaha National Heavy Duty Truck Group iyo Weichai Power, Zhongtong Bus wuxuu xoojiyey khadka wax soo saarka wuxuuna fududeeyay hawlihiisa, isagoo u oggolaanaya inuu si sax ah oo hufan u galo suuqyada caalamiga ah ee kala duwan.
Xalka loo habeeyey suuqyo kala duwan
Mid ka mid ah qodobbada muhiimka ah ee guusha Zhongtong ee suuqyada caalamiga ah waa fahamkiisa iyo la qabsiga xaaladaha maxalliga ah. Shirkaddu waxay aqoonsan tahay in arrimaha juqraafiga iyo dhaqaalaha ay saameyn weyn ku leeyihiin baahida gaadiidka ee gobollada kala duwan. Tusaale ahaan, gudaha Singapore, oo kuleyl iyo qoyan, Zhongtong waxa uu sameeyay horumar la qabsi ah oo ku saabsan qaabka baabuurta, goobaha qaboojinta, iyo alaabta gudaha si loo daboolo baahiyaha maxalliga ah. Sidoo kale, Danmark, shirkaddu waxay diiradda saartay hagaajinta waxqabadka ka-hortagga daxalka ee baabuurta si ay uga gudubto caqabadaha ka dhasha isticmaalka joogtada ah ee walxaha dhalaalinta barafka ee meelaha sare.
Habka Zhongtong waa in la sameeyo daraasad dhamaystiran iyo falanqayn ku saabsan xeerarka maxalliga ah, caadooyinka wadista iyo xaaladaha deegaanka ka hor inta aan la gelin suuqyo cusub. Diyaarintan aadka u wanagsan ayaa u sahlaysa shirkada in ay wanaajiso naqshadeeda oo ay dardar galiso shahaadaynta wax soo saarka caalamiga ah, iyada oo hubinaysa in baabuurteedu ay buuxiyaan shuruudaha gaarka ah ee gobol kasta. Istaraatiijiyadan la beegsaday ayaa la xaqiijiyay inay wax ku ool tahay, sida ay caddaynayso gaarsiinta guusha leh ee 18-mitir ee Zhongtong baska korontada saafiga ah ee Portugal bishii Abriil 2024, iyo joogitaanka joogtada ah ee basaska Korontada ee N ee suuqa Chile sanadka saddexaad oo isku xigta.
Iskaashiga Istiraatiijiga ah iyo ballaarinta Suuqa
2018, Zhongtong Bus waxaa lagu daray Shandong Heavy Industry Group, taasoo sii wanaajisay awoodaha ballaarinta suuqa Zhongtong Bus ee dibadda. Iyada oo la kaashanayo kheyraadka hodanka ah ee kooxda, Zhongtong Bus wax qabadkiisa si joogto ah ayaa loo wanaajiyey iyo istaraatijiyaddeeda suuqa si joogto ah ayaa loo hagaajiyay. Wadashaqeynta ay la leedahay Shiinaha National Heavy Duty Truck Group waxay ka dhigtay qaabka Zhongtong Bus ee suuqa Imaaraadka Carabta mid aad u dhammaystiran, oo daboolaya meelaha muhiimka ah sida dalxiiska, safarka, gaadiidka dadweynaha, iyo basaska dugsiga, gaaritaanka caymis buuxa oo si wax ku ool ah u daboolaya baahiyaha macaamiisha kala duwan.
Intaa waxaa dheer, wadashaqeynta Weichai Power ayaa sidoo kale si weyn u wanaajisay qaabka wax soo saarka iyo waxqabadka Zhongtong Bus. Waqtigan xaadirka ah, qiyaastii 80% basaska Zhongtong ee loo dhoofiyo UAE waxay ku qalabaysan yihiin matoorada Weichai Power, taas oo ka tarjumaysa waxtarka iskaashiga labada dhinac. Zhongtong Bus wuxuu diiradda saaraa la qabsiga iyo hagaajinta waxqabadka, wuxuuna isu dhigay inuu yahay mid ku tartamaya suuqa basaska caalamiga ah, awoodna u leh inuu daboolo baahiyaha isbeddelka ee macaamiisha caalamiga ah.
Gebagebadii, go'aanka iyo awoodda shirkadaha Shiinaha ee soo saara basaska, oo uu matalayo Zhongtong Bus, si ay u ballaariyaan saameyntooda caalamiga ah waxaa laga arki karaa hindisooyinkooda istaraatiijiyadeed, xalalka loo habeeyey iyo dadaallada iskaashiga ah. Sida warshadaha basaska caalamiga ah ay sii wadaan horumarinta, ka go'naanta Zhongtong ee fahamka suuqyada maxaliga ah iyo wanaajinta wax soo saarkeeda waxay shaki la'aan door muhiim ah ka ciyaari doontaa guusheeda sii socota. Kobaca weyn ee iibka dibedda iyo keenista guusha leh ee basaska koronto ee hal-abuurka leh ayaa muujinaya suurtagalnimada in shirkadaha basaska Shiinaha ay ku horumaraan marxaladda caalamiga ah, taasoo u gogol xaareysa mustaqbal isku xiran oo waara oo loogu talagalay gaadiidka dadweynaha.
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Waqtiga boostada: Febraayo-13-2025